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源自德国的百年经典品牌
德国阿里智能电器一个创立于1908年的德国机械电器制造品牌,前身为位于鲁尔工业区的德国阿里智能电器电力机械设计制造研究中心,自一战开始即为德意志政府重点支持企业,在设计水平和制造实力方面一直为德国一流水平,它历经第二次工业革命和两次世界大战,在德国几届政府的坚定扶持下,从机械制造业不断创新拓展到机械、电器、电子等行业领域,为支持德国国家工业建设和提高德国人民生活水平做出了重要贡献。
German Ali Intelligent Appliance, a German mechanical and electrical appliance manufacturing brand founded in 1908, formerly known as the German Ali Intelligent Appliance Electric Machinery Design and Manufacturing Research Center located in Ruhr Industrial Zone, has been the key support enterprise of the German government since World War I, and has always been the first-class level in Germany in terms of design and manufacturing strength. After the Second Industrial Revolution and the two World Wars, with the firm support of several German governments, Continuously innovating and expanding from the mechanical manufacturing industry to industries such as machinery, electrical appliances, and electronics, it has made important contributions to supporting Germany's national industrial construction and improving the living standards of the German people.
二十世纪六十年代开始,随着德国经济的复苏和经济全球化的开始,德国阿里智能电器也开始了全球市场的扩张,1970年成功打入美国市场,兼并本土家用电器品牌威尼斯(VENICE),合力打造迎合美国民众的专业厨卫电器品牌。经过三十余年的海外市场开发,德国威赛斯顿电器集团在北美、拉美、西欧和澳洲都建立了自己的海外子公司。然而,随着2008年中国奥运会的成功举办,中国的综合国力和巨大的市场潜力吸引了全世界的目光,德国阿里智能电器总部决定将新一轮的开发重心放到拥有无限前景和挑战的中国!
Starting from the 1960s, with the recovery of the German economy and the beginning of economic globalization, Alibaba Smart Appliances in Germany also began to expand its global market. In 1970, it successfully entered the US market and merged with the local household appliance brand Venice, working together to create a professional kitchen and bathroom appliance brand that caters to the American people. After more than thirty years of overseas market development, Wesselston Electric Group of Germany has established its own overseas subsidiaries in North America, Latin America, Western Europe, and Australia. However, with the successful hosting of the 2008 China Olympics, China's comprehensive national strength and huge market potential have attracted the attention of the world. The headquarters of Alibaba Intelligent Appliances in Germany has decided to focus a new round of development on China, which has unlimited prospects and challenges!
德国经典电器品牌进驻亚太
2012年12月 德国阿里智能电器通过对中国市场多次调研考察,对市场发展进行全局规划,对产品设计和品位进行精准定位,终于2013年3月德国阿里智能电器正式进驻中国市场。
In December 2012, Germany's Alibaba Intelligent Appliances conducted multiple research and inspections on the Chinese market, comprehensively planned market development, and accurately positioned product design and taste. Finally, in March 2013, Germany's Alibaba Intelligent Appliances officially entered the Chinese market.
德国阿里智能电器位于广东中山市南头镇升辉工业园9号,占地十万平方米,是目前国内规模较大的新能源和环保节能高科技产品的生产加工基地。
Alibaba Intelligent Appliances is located at No. 9 Shenghui Industrial Park, Nantou Town, Zhongshan City, Guangdong Province, covering an area of 100000 square meters. It is currently a large-scale production and processing base for new energy and environmentally friendly and energy-saving high-tech products in China.
德国阿里智能电器总部立足亚太总体规划,将中山市作为辐射亚太市场的中心,并制定了严谨科学的市场推进步骤,对公司的产品研发设计、广告策划宣传及团队运作管理进行了严格把关,将德国式的经营理念注入到亚太团队的运营中来,保证了德国阿里智能电器品牌沿袭德国阿里智能电器的品质和口碑,让世界人民都能享受到德国式生活的品味与惬意。
Based on the overall planning of the Asia Pacific region, the headquarters of Alibaba Intelligent Appliances in Germany regards Zhongshan City as the center of radiation to the Asia Pacific market, and has formulated rigorous and scientific market promotion steps to strictly control the company's product research and development design, advertising planning and promotion, and team operation management. The headquarters injects the German style business philosophy into the operation of the Asia Pacific team, It ensures that the German Alibaba smart appliance brand inherits the quality and reputation of German Alibaba smart appliances, allowing people around the world to enjoy the taste and comfort of German style life.